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New project launched to improve the quality of life of those living in Staple Hill

A new partnership to improve the lives of people in Staple Hill was launched at our offices last week.

The Staple Hill Quality of Life Project is a multi-agency group made up of ourselves, South Gloucestershire Council, Avon & Somerset Police, Curo and a multitude of other fantastic agencies. Its goal is to find solutions to some of the problems facing the area which makes it our most deprived area within South Glos and among the indices of multiple deprivation nationally. This partner meeting followed on from an internal workshop of 15 committed staff who support the move in daring to be different to inspire real change.

Cam Kinsella, Leader for DEI and Partnerships, is heading our input on project and said: “Staple Hill is South Gloucestershire’s most deprived area, a position relatively unchanged since 2004 although showing slight decline from 2010. There have been initiatives in the past which have tried to improve the quality of life in the area, however they haven’t been able to move the area out of deprivation.  The organisations involved have agreed that we need to support the growth of the area with a more consistent and measurable approach.  I am enthused by the amount of partners involved so far and excited about the future.”

Local councillor Ian Boulton says “It was great to see so many people come together to improve the lives of those living in Staple Hill. As a ward councillor for the area I know that lots of organisations want to work in our neighbourhood however this project now gives us a unique opportunity to pool our resources and co-ordinate our efforts. I expect that our combined efforts will be able to deliver measurable benefits to our community.”

Staple Hill is a Lower Super Output Area (LSOA) due to the levels of deprivation in the area:
• 28.9% of the population are income deprived.
• Staple Hill has an unemployment rate of 23.4% - highest levels of unemployment at 23.4% in South Gloucestershire - and just 24% of our customers in the area are employed.
• The Pendennis Road & Pleasant Road areas have the highest levels of health deprivation and disabilities in all of South Gloucestershire, while 50% of our customers here identifying as having a disability.
• The area is one of four wards which are the most deprived of education, skills and training. According to our insight information, 79% of our customers say they have no educational qualifications.

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